Description
The tagline copy testing step gives you a quick and easy way to test different interface or marketing copy, without the hassle of mocking up designs.
It works in the same way as multiple-choice, but with the ability to directly type in title and sub-title copy variants you want to test.
Participants can then review the text and provide feedback on various aspects, including readability, clarity, engagement, relevance, and persuasiveness.
Examples of how to use multiple-choice questions:
Tagline Selection: Provide participants with multiple tagline options and ask them to select the one that best represents your brand or product.
Homepage Headline Preference: Show participants multiple homepage headline options and have them choose the one that they find most appealing and engaging.
Product Description Evaluation: Present participants with various product description variations and request them to pick the one that provides the clearest and most compelling information.
CTA Button Label Assessment: Offer participants multiple choices for CTA button labels and ask them to select the label that is most likely to prompt action.
Error Message Clarity Rating: Show participants different error message options and have them rate the clarity and helpfulness of each one.
Navigation Label Usability Test: Provide participants with various navigation label options and ask them to choose the label that is most intuitive for finding specific information.
How to use
Add the tagline copy test to your survey or test in just a few steps
Go to your project
Select the Build tab
Click Add new step
Click Tagline copy test
Enter your question and description
Click Add tagline
Enter your header and sub-header text
You can reorder your choices by click and dragging.
💡 Pro-tip: Click on Generate another like this to use AI to create more text options for inspiration
Additional options
You can customise the step by clicking on the Options button
Option name | Function |
Make required | Make sure participants complete this step before continuing |
Multiple selection | Allow participants to select more than one option |
Randomize options
| Display the options in random order each time a test is taken |